About
Established in 2001 by Eric Nadler, Simon Millworks is focused on marketing and branding using the Web and related mobile channels. We drive marketing starting at the Web. Our campaign and project teams consist of seasoned professionals and specialized agency partners. No big agency overhead. Decades of expertise from agency veterans.
Eric Nadler has a varied background in Web development, game development, computer-based learning tools, and film/video production. For the past 10 years, he has managed the development of Web and mobile projects for clients such as: Cadbury Schweppes, including eight brands for several years of promotions; Zagat.com, a heavily database-driven site with a critical e-commerce element and tremendous branding cachet; StanLee.net, the home of a series for new Web-exclusive characters from the granddaddy of Marvel Comics; and the San Jose Tech Museum, for the "Hi, It's Me!" exhibit which premiered experimental technologies from AT&T Labs. For Inscape (Los Angeles) he developed a wide range of PC game titles. In the realm of computer-based education, he led the development of the Surgical Simulation Toolkit, among other virtual reality projects, for NYU's School of Medicine. In the analog world, he spent several years producing, shooting and editing film & video for commercials, educational films, and a documentary about Elvis Presley impersonation & fandom. Eric holds a Master's Degree from NYU's Interactive Telecommunication Program (ITP).
Based in New York for the past 15 years, Eric is an active participant in several local and international professional organizations including:
OMMA/MediaPost
World Wide Web Artists Consortium (WWWAC)
Web Producers Organization
Mobile Mondays - New York (MoMo NY)
NetImpact
Serious Games Initiative
AIGA